Smarter Branding Without Breaking the Bank: Empty Pockets, Full Marketing Plan

BDA’s Workshop: Smarter Branding Without Breaking the BankYou’ll never again say, “I can’t market my business because I don’t have enough money, enough people, enough time...” Brand Development Associates International, Ltd. will show you that every business has five existing assets that can be used immediately to market your business or brand successfully.

Hundreds of marketing strategies and plans are readily available to you for little or no cost. You just need to know where to look!

BDA’s Workshop: Smarter Marketing Without Breaking the Bank

In this training for business owners, managers, CEOs, senior executives, marketing managers, and marketing team members, you have the benefit of BDA Founder Brenda Bence’s 25+ years as an international marketing and branding expert. And that experience spans managing portfolios across 50 countries on four continents.

After having managed billion-dollar brands with deep “corporate” pockets, Brenda was faced with managing her own company’s much smaller start-up marketing budget. How to market just as successfully – and with equally powerful results - but without having to spend a lot of money?

Learn How Effective Marketing Doesn’t Have to Cost a LotBrenda learned firsthand that effective marketing doesn’t have to cost a lot. She discovered that she could take the same marketing secrets used to build big powerhouse corporate brands and apply them to businesses with less resources – achieving fantastic results. And these principles apply in any economic environment.

This workshop was extremely useful. I now have a clear strategy and process to work with in order to develop our company’s brand positioning. It’s up to me to implement this now and to communicate it consistently. If I do, I’m sure my business will have a strong identity and grow! Brenda, as a trainer, shares true insight with the group, not just theory – and her practical experience on the topic is invaluable. She shared with us great learnings and techniques from big companies. She delivered this information in a simple, non-intimidating manner in a great atmosphere. I recommend this workshop to all!end quote

Marisa Sukosol Nunbhakdi, Vice President – Siam City Hotel

Read more training testimonials here.

In this workshop, you will:

  • Learn to effectively market your business even if you’re low on funds, people, ideas, time, etc.
  • Learn the five assets that every company already has – yours included! - which can be used immediately to successfully market your business for low or no cost.
  • Discover how to unleash and fully leverage all of your existing resources to end up with a robust marketing plan – no matter how big (or small) your budget.
  • Fully understand what Marketing really is and what it isn’t. (Hint: It isn’t Sales!)
  • Understand the six core positioning elements that make up the foundation of every business or brand.
  • Apply the six elements to your own company in a powerful Positioning Statement which will serve as a compass to move your business in the direction you want it to go.
  • Walk away with a veritable marketing fountain of inexpensive or cost-free ideas to unleash the growth potential of your business – guaranteed.

You owe it to your business to experience this eye-opening training and take your company to the next level. Available in 1-day, 1 ½ day, or 2-day formats, there is a training session right for any sized company.

Attending this workshop was a rare opportunity to discuss and learn about an important subject with one of the world’s leading marketing and branding experts.end quote

Paul Russell, Pacific Legal Group

Read more training testimonials here.

Contact us today to learn more about how BDA’s Smarter Branding Without Breaking the Bank training can increase your bottom line without emptying your pockets. Just call, email, or fill out our convenient contact form now!